Trillium just launched a Keytar Bear-inspired beer

Home / Trillium just launched a Keytar Bear-inspired beer

Boston may be lacking its usual dose of Keytar Bear this summer, but one could argue that the city is getting the next best thing.

Trillium Brewing announced Tuesday morning that it is debuting a Keytar Bear Double IPA, now available at both its Fort Point and Canton breweries, to support Boston’s favorite ursine busker.

“As proud Bostonians, we’re huge fans of Keytar Bear,” Jonathan Tompkins, Trillium’s marketing director, wrote in an email, noting that the popular street musician has often performed at the brewery’s events in the past.

Tompkins said the idea to brew a tribute beer came to them at one such event held this past winter at the acclaimed brewery’s indoor Roslindale beer garden.

“We were joking around that we should brew a Keytar Bear beer, so we brought the concept of the beer to him, and he agreed,” Tompkins said.

Trillium then went to work with Keytar Bear and Fair Folk, the brewery’s design partners, to create the label illustration. Now ready for public consumption, $22.20 four-packs went on sale Tuesday, with a one-case limit per customer.

“We made sure to pay Keytar Bear and are also giving him beer…obviously,” Tompkins wrote of the anonymous street performer, who recently said he will be out of commission this summer after suffering serious injuries in an April motorcycle accident.

“And once he has recovered from his accident, we’re going to be booking him to play more of our events,” Tompkins added.

So, how does the beer actually taste?

Trilliums says on its website that the juicy double IPA is brewed with citra and galaxy hops. The hazy, orange beer also features local wildflower honey (because he’s a bear, get it?), “a little lactose,” and vanilla. And like a bear, it’s also pretty strong, clocking in at 8.8 percent alcohol by volume.

“Intense aromas of orange oil and pineapple leap out of the glass,” the brewery said in its newsletter Tuesday. “Flavors of tangerine, slight marshmallow, a whiff of coconut cream and rich Madagascar vanilla bean lead the palate and meld into a tropical profile that hints at piña colada. Full bodied with a creamy mouthfeel and soft back end bitterness.”

Trilliums doesn’t offer any pairing recommendations, but it certainly sounds like the beer could go well with some ambient ’80s funk, preferably played on a keytar.



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